Back to Basics.

I've discovered something over the last few days. In the world of Internet Marketing particuarly at the work from home sector. Design is not a source of competitive advantage. In fact hurts sales.

How do I know this? Through experience. My redesign of http://www.milliondollarsavings.com has bombed! Sales have been hit dramatically. I think it's essentially about knowing your target audience, it seems those looking to buy work from home programmes want simplicity, so whilst on paper, a site devoted to identifiying the best schemes through a chart might seem sensible and logical, it doesn't appeal to this that are looking to "get rich quick"those guys want to start making money now and they want you to tell them how.

So, it's back to the drawiing board, i'm going to purshue a different route. Principally, i'm going to capture names and addresses by offering free advice and then i'm going to try to sell products via the advice I give. Wish me luck!

Mark.